- 8th Monday 2013
Flash is a very intriguing technology to add interactivity and flashy graphics to a website. Learning to write good animations and forms in Flash can be difficult and time-consuming, so developers who know Flash are motivated to use it in every situation. But as with all technology, Flash has some drawbacks and putting up a site in Flash can be a detriment to the site rather than a draw.
At the end of it, our knowledge of your customers should help you to decide if creating a site in Flash or using Flash for certain elements of your site is a good idea.
So carefully weigh the following pros and cons before deciding:
Flash lets you make “movies” on your website. You can pretty much display your entire website as a Flash Movie which upon loading will let you browse the entire website with zero lag or latency!
Unlike a traditional video, a Flash movie can be highly interactive.
You can also use simple Flash movies as an introduction animation that will lead into a more traditional website structure.
You can create elements of your website that make your visitors interested and excited to be there.
There are things you can do with Flash that you simply can’t do with HTML (even HTML5), so it’s relatively easy to distinguish your website from those of your competitors.
With Flash, you do not have to worry about cross-browser compatibility. So no more worries over how a certain CSS code displays differently in Internet Explorer, Firefox and Opera as long as the user has flash player installed.
The biggest con is the fact that Flash technology develops and evolves over time, and requires the website visitor to have the proper version of Flash already installed on their computers.
Some web browsers automatically keep themselves updated with the most recent versions of Flash, but many do not, this might lead your visitors to feel that there is something wrong with your Flash Powered site.
Another downside is that it’s more difficult to update your website when it’s Flash based than when it’s built on a more traditional website infrastructure. This could be an issue if you plan to keep making regular updates.
Users have to wait longer than usual to load Flash content compared to regular text and images, and some visitors might just lose their patience and click the Back button.
If your content was presented in Flash, most search engines wouldn’t be able to index your content. Hence, you will not be able to rank well in search engines and there will be less traffic heading to your site.
Flash Websites if viewed from mobile won’t display content most of the times on Apple devices.
The best way to go is to use Flash only when you absolutely need the interactivity and motion that comes with it. Otherwise, use a mixture of Flash and HTML or use pure text if your site is purely to present simple textual and graphical information.